Festive sales so far: 70+ Flipkart sellers turn crorepatis; 5k Amazon sellers clock Rs 10 lakh sales

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Ease of Doing Business for MSMEs: There’s one bucket of consumers who are less affluent and who’re not shopping online. They seem to be trading up and buying from e-commerce because of availability, safety, convenience, more selection. And then there is another bucket of more affluent consumers who are online buyers, said Snapdeal’s Kunal Bahl.

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